4 Main Errors to Avoid in Your Marketing Campaigns

marketing campaigns, social media marketing, ppc, paid advertising, google ads

In this article, we discuss the 4 Main Errors to Avoid in Your Marketing Campaigns While many people think of sales as the backbone of any organisation, the truth is that your sales will suffer if your marketing campaigns are not up to par. Creating and launching a successful marketing campaign can be one of […]

How to Use Storytelling as a Great Marketing Tool

storytelling, content, content writing, content creation, blogs, news, articles

Using Storytelling as a Great Marketing Tool Think about that time you sat down to read an interesting book or listen to a highly engaging podcast. Chances are you were so drawn into it that your brain simply lost all consciousness of your surroundings. Only by hearing a sudden noise or someone bulging into your […]

What You Should Know About Inclusive Marketing

inclusive marketing, socail media marketing

Inclusive Marketing Have you ever seen an advertisement and felt like it was meant for someone else and not for you. You must have felt alienated like you were unimportant. Sadly, societal bias and stereotypes based on race, ethnicity, and religion are all too common and this reflects in the marketing. For instance, males are […]

How to Draft a Marketing Message That Converts

content, content writing, content creation, blogs, news, articles

How to Draft a Marketing Message Regardless of your marketing campaign whether it is running Facebook ads or creating a message for your homepage, the message needs to resonate with people and do so in a powerful way. Only then can you gain an edge in compelling people to purchase your products. However, this is […]

OTT Marketing – What You Should Know

ott marketing, social media, ppc, social media marketing

OTT Marketing – Using (OTT) Over The Top Platforms The internet continues to offer a great platform for marketing advertising and now savvy brands are taking it a step further and focusing their attention on OTT marketing. Thanks to the power of OTT, businesses are now able to follow their customers on other channels and […]

Conversational Marketing-How to Do It Right

content, content writing, content creation, blogs, news, articles

Conversational Marketing – What is it When live chat first came out, it revolutionized service delivery. It was now easy for customers to get a customer service agent and receive support and the customers felt heard. Because of this, many customers reported higher levels of satisfaction and showed this in reviews and testimonials. This is […]

If Your Thinking About Buying Facebook Likes Here’s What Will Happen

social media marketing, added value, social

Buying Facebook Likes “to do or not to do” Facebook has an information page on buying Facebook likes, it’s called keeping your activity authentic, check out the Facebook page here  Why do People Buy Facebook likes Here are 5 reasons why people buy Facebook likes  News Feed Visibility – Get your content seen by more […]

Can Google Maps Promote Local Businesses

google map marketing, google maps, local marketing

Google Maps and their Part in Promoting Local Businesses Google Maps Google Maps for Local Business’s is a highly essential and key marketing tool that has proven to be successful on multiple occasions. They have worked extremely efficiently and have produced optimum results for small and medium sized business specially. They are ideal for helping […]

Social Media Boycott

social media, ppc, social media marketing

Football clubs join forces to tackle abuse in a four-day social media boycott All of the football clubs and players within the Premier League, English Football League, and Women’s Super League clubs will join in a four-day social media boycott across multiple social media platforms starting on 30th April 2021, in a combined effort to […]

Email Marketing for Business Tips and Tricks

email marketing for business, social media marketing, smm, social media managment, PPC

Email Marketing for Business Tips & tricks to get your business new customers using “Email Marketing”. When people think about email marketing for business, the first thing that often comes to mind is that it is a strategy for big businesses. And for those who think that email marketing for business isn’t worth their time, […]