Is Content Marketing Dead?

Content Marketing,social media, local marketing, done for you, social media marketing, social media management

Is Content Marketing Important to your Business There was a time in the recent past when people thought it was only a matter of time before content marketing lost its place in the modern digital business space. A few years later and the reality is that content marketing is alive and well and continues to […]

How To Sell More To Existing Customers

Existing Customers, social media marketing, smm, social media managment, PPC

Selling to Existing Customers Getting new clients is always great as it means increasing your business’s customers base.  However, if you want to boost your sales, then you will need to focus on your existing customers. This ultimately means building a lasting relationship with your customers. On the flip side, failing to build a more […]

How To Make A Good First Impression On Your Customers

first impression, social media, local marketing, done for you, social media marketing, social media management

making A Good First Impression On Your Customers You only get one chance to make the right first impression. If you get it wrong, then you lose the client for good. Many studies have shown that people often make judgments about other people within the first few seconds of meeting them. It makes sense, therefore, […]

Do Cold Calls Still Work?

cold calls, social media, local marketing, done for you, social media marketing, social media management

Thinking about making Cold Calls? As a modern salesman or saleswoman, you may think of cold calling as an outdated strategy that no longer has a place in the modern digital business environment. I mean, think about it! Back when cold calling started, there wasn’t much in the way of emails, the internet, or mobile […]

Common Sales Objections And How To Handle Them

Sales Objections, social media, local marketing, done for you, social media marketing, social media management

How To Handle Sales Objections So you’ve perfected your lead generation strategy, your digital marketing is in warp drive and you now have plenty of prospects coming into whom you can send through the sales pipeline. Great job! But imagine trying to call a prospect only to be rejected time and again. These are sales […]

How to Use Storytelling as a Great Marketing Tool

storytelling, content, content writing, content creation, blogs, news, articles

Using Storytelling as a Great Marketing Tool Think about that time you sat down to read an interesting book or listen to a highly engaging podcast. Chances are you were so drawn into it that your brain simply lost all consciousness of your surroundings. Only by hearing a sudden noise or someone bulging into your […]

What You Should Know About Inclusive Marketing

inclusive marketing, socail media marketing

Inclusive Marketing Have you ever seen an advertisement and felt like it was meant for someone else and not for you. You must have felt alienated like you were unimportant. Sadly, societal bias and stereotypes based on race, ethnicity, and religion are all too common and this reflects in the marketing. For instance, males are […]

How to Get More Paid Traffic

social media marketing, added value, social

The Secrets of Generating Paid Traffic While many startup businesses may scoff at the thought of paid traffic, it can be a great way to send more traffic to your site. Some will even argue that paid sources of traffic are even better and more effective than free sources. So how can you make the […]

How to Get More Organic Traffic

organic traffic, social media marketing, ppc, paid advertising, google ads

Organic Traffic Many site owners want to be more visible to online shoppers than their competitions. For this, they spend a considerable amount of their investment on SEO. But there is plenty one can do to help rank their site without having to spend too much money. That is what we are going to look […]

How to Draft a Marketing Message That Converts

content, content writing, content creation, blogs, news, articles

How to Draft a Marketing Message Regardless of your marketing campaign whether it is running Facebook ads or creating a message for your homepage, the message needs to resonate with people and do so in a powerful way. Only then can you gain an edge in compelling people to purchase your products. However, this is […]